the New Normal

With the easing of the enhanced community quarantine in the Philippines, some businesses are finally reopening. But we all know that nothing will ever be the same. Even after a vaccine becomes widely available, it will still be difficult to step into a crowded elevator or public vehicle. That is why companies need to adapt to the new normal rapidly and strategically.
The global economy has been put on a screeching halt as the coronavirus (COVID-19) continues to wreak havoc around the world. All industries have been affected to some degree as countries started implementing community quarantines and lockdowns in an effort to “flatten the curve”.


What is the New Normal?

Following the COVID-19 pandemic, the term “new normal” has become the talk of the town. But it’s not the first time it has been heard or coined. Before, it was used to refer to the financial conditions after the financial crisis of 2007 to 2008. It was also used during the aftermath of the 2008 to 2012 global recession.
Now, the term is being used to caution everyone against reverting back to their old activities during the general community quarantine (GCQ) period.

Here are some things we can expect in the new normal.
• Social distancing will be the norm
• Many projects will take longer to complete
• Remote work will become more common
• Demand for project types will change
• Strict implementation of temperature checks in public establishments
• Control of mass gatherings
• Careful monitoring of international travelers
• Online learning will be the new normal for students
• Rigid hygiene measures
• Mass gatherings like concerts and sporting events will remain canceled until further notice

The government will likely have huge control over everyone’s activities moving forward—which is not a bad thing. After all, we all want the same things—to flatten the curve and avoid a second wave of the virus, which could be more devastating than the first wave.

How are offices adapting to the New Normal?

As the enhanced community quarantine eases in Davao and other parts of the country, some businesses are being allowed to start operating again. However, with the virus still at large, companies need to learn how to adapt to the new normal.

Here are some safety measures many companies are taking to ensure the safety of their workers.

Work from home

Many office workers turned to the internet to keep business operations running when they were forced to stay home. With the help of modern technology, people are still able to work remotely. We can expect remote work to be the new normal in the coming days and months, even during the general community quarantine.

However, with most people staying at home, power and internet outages cannot be avoided. If this happens to you and you cannot afford to skip work, there are co-working spaces you can go to that follow strict safety measures for their clients’ safety like Skynora.

Restructuring of work setting

You will see workplaces enforcing strict social distancing by placing employees six feet from each other in the new normal. Because of this distancing practice, only 50% of the entire workforce can work in the office. This will make sure they won’t violate social distancing protocols. Employers will also limit the number of attendees in inter-office gatherings such as meetings.
Employers will also religiously clean and disinfect equipment, surfaces, and supplies before and after office hours. Likewise, they will give employees disinfectant products such as hand sanitizers. Moreover, they will have to restrict access to common areas where employees gather. There will also be fewer trips outside the office unless they are for emergencies.

Best business practices in the New Normal

Here are some of the best practices businesses should implement to stay efficient in the new normal.

Come up with a detailed relaunch map

Business recovery will not be easy, as the COVID-19 pandemic has created a highly volatile environment. To overcome this, business leaders must develop a solid framework of action. They need to come up with a detailed relaunch map based on their location and target customers. The map will act as a guide for supply chain and production, as well as sales and marketing efforts.

Embrace and adapt to the new normal

There’s no use fighting it. Business owners should quickly learn how to adapt to the new normal if they want to stay afloat. They need to find out the changing needs of their customers and quickly act on it. If they don’t, then it’s a missed recovery opportunity that can seriously hurt their business.

Safeguard the safety and health of the employees

Any business will not be able to function efficiently without employees. That’s why business owners should take time to ensure the health and safety of their workers. Aside from giving them disinfectants and masks, they must also implement other rigorous safety measures at the workplace. And if budget is not an issue, employers should have their employees tested for the coronavirus before they report back to work.

Utilize the power of advertising and marketing

During tough times, the first thing that often gets slashed is the advertising budget. But with so many companies cutting their marketing expenses, advertising costs tend to become more affordable during recessions.
As a result, companies that advertise aggressively during such times get so much more attention at a significantly lower cost. The increased attention and reduced-price make it a powerful tool that should be taken advantage of. Investing in Facebook ads is a great place to start.

You can rely on Skynora.

Working from home is the new normal. However, not everyone has access to high-speed internet and a quiet working space. If working from home is not possible for you because of different factors, don’t worry.

Despite the pandemic and the strict quarantine rules, there are still physical office space provider like Skynora. You can trust us with your health and safety, as well as all your workspace needs.

If you want to experience working in a premium office space with a safe and healthy environment, then book a schedule with Skynora now.

Tricia Hingpit

Founder of The Tiny Seconds

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